Events

Bjerkne & Co have many years of experience of creating and attracting successful events. We help the city or region with:

  • organising a concept and business plan for how the city/region can work efficiently in developing the destination, and how to strengthen its brand
  • strategic business plans for nomination and realization of large events

Our view of working succesfully with Events

Today, mega events are used as platforms of communication about cities, regions, countries and companies. Investments in big events play an important role in increased economic growth, in the strengthening of a city/region/country, as well as in establishing and strengthen a brand.

Clearly defined goals and a strategic plan how to reach the goals are of outmost importance for a destination that wish to become a stronger event destination.

 
 
 
 

About Claes Bjerkne

Claes Bjerkne has held a number of regional, national and international top assignments during the years. For almost two decades he developed and marketed Gothenburg as a destination. He built up Göteborg & Co from the beginning in 1990, and was the company’s CEO until 2009. 

Contact

Bjerkne & Co
Hugo Grauers gata 3B
S-411 33 Göteborg, Sweden
Tel: +46 706 044060
Mail: info@bjerkne.com